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The Risks Are Real…

THESE ARE REAL COMMENTS FROM PEOPLE STARTING BUSINESSES LIKE YOU…

• “My husband found out someone filed the same business name and trademark…”

• “I just found out some just filed for the trademark name…”

• “I just found someone who recently registered a TM with the same names have. I was doing business long before them and they just started but now I’m worried I have to change my whole name or a least a letter because of this…”

All of these people thought they were ready to start and grow their businesses, but are now having to spend time, money, and energy to protect the business names and brands they worked so hard to create.

They want exclusivity.

They want distinction.

They want peace of mind.

But they did not experience those things because they did not know how to start their businesses the right way. 

After counseling business clients for close to a decade, one thing I’ve noticed is that when people start their businesses, there is usually a gap when it comes to understanding how easy it is to expose your business to serious issues like the ones described above, and it starts with not understanding the difference between:

Protecting the Business vs. Protecting the Brand

Now, I know that might seem contradictory because they may appear to be the same in many ways, but from a legal perspective, there are specific protections for each of these parts of your organization. A simple way to explain this is Protecting the LLC vs. Protecting the Trademark.

Now, I want to break this down more, but I can’t do this in an email, so I would like to invite you to an upcoming webinar that I will be hosting:

Start Right: 10 Things You Need to Know About LLCs and Trademarks Before Starting Your Business

• DATE: Saturday, July 24, 2021

• TIME: 10:00 AM CT (Houston local time) | 11:00 AM ET

• COST: Free (for now), but you have to register

As an educator, I believe that knowledge is power, and I’d like to empower you to be more strategic about what you do to protect what you are building.

You will learn:

• The most common mistakes I see entrepreneurs make when they start their businesses

• The most effective ways to stop online copycats before they start

• The unique method I use to help my clients dominate their markets with distinction

• How to position yourself as a formidable and sophisticated business owner—even if you are just starting

Who should attend? Well, this workshop was designed for savvy and sophisticated business owners who typically fall into these categories

• Purpose-driven, service-based providers

• Savvy E-Commerce businesses owners

• Sophisticated creatives

• Entrepreneurial thought leaders and experts

If you fall into any of those categories, you do not want to miss this. This live webinar is sure to be value-packed so register now.

SAVE YOUR SEAT!

The webinar replay will only be available for 72 hours, so make sure you mark your calendars.

Finally, forward this to your mastermind group or business bestie and make sure they register for the webinar too.

See you soon!

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